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Santa Cruz Godzilla November 3RD

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Streetwear threads curating the best in quality skate and street culture.

Streetwear threads curating the best in quality skate and street culture.

Amateur Athlete Skate Shop has proudly served the skateboarding community for over four decades, watching trends and brands come and go while staying true to quality and style. We've seen the evolution of skateboard apparel and streetwear, from the early days of rugged essentials to today’s innovative, fashion-forward pieces. With a commitment to quality gear, we curate apparel that isn’t just stylish but built to withstand the demands of both the skatepark and the streets. At Amateur Athlete, it's more than just clothing; it’s gear made to support the lifestyle and passion of skateboarders everywhere. Being around for over 40 years we have seen skateboard apparel and streetwear that has been junk. Needless to say we never continued any relationship with any companies that phoned in there design and quality on skateboard clothing and streetwear apparel. Online shopping is now a common place when buying your next outfit so rest assured we look for and look for only skateboard apparel companies that also look for better quality fit and design. With the skateboard apparel market oversaturated because of the ease of making heat pressed shirts and apparel. We look for the better in all streetwear and skate clothing.

Why Better Quality Streetwear and Skateboard Apparel Is a Big Deal.

Quality skateboard and streetwear apparel isn’t just about looking good; it’s crafted to last, which makes a significant impact on the environment. Well-made clothing often uses durable materials and thoughtful construction techniques, allowing it to withstand heavy wear, wash after wash. This longevity means that skaters and style enthusiasts alike can invest in fewer pieces, reducing the need for constant replacements and ultimately cutting down on waste. By choosing quality skate apparel over quantity, we help keep disposable clothing out of landfills, decreasing the environmental strain caused by "fast fashion." Plus, many high-quality brands prioritize sustainable production practices, reducing reliance on fossil fuels and pollutants throughout their supply chains. Investing in reliable apparel is more than a fashion choice; it’s a step toward a more sustainable future.

Better skate apparel and streetwear available at Amateur Athlete Skate shop.

Many streetwear and skateboard apparel companies choose to do their apparel right. By using better quality shirts they print on rather than cheap blanks that don't fit well. Jetty Marine Supply excels in creating clothing that blends durability with eco-consciousness, often designed for people with active, ocean-centered lifestyles. Jetty apparel's focus heavily on sustainable production, using organic and recycled materials like their REPREVE® recycled fibers made from plastic bottles. Additionally, their clothing often features water-repellent and moisture-wicking properties that enhance outdoor performance. Jetty's OysterTex fabric is an innovative textile made from recycled oyster shells, which sets it apart in sustainable fashion. By integrating oyster shells into their fabric, Jetty repurposes what would otherwise be waste from the seafood industry. The shells are crushed and combined with recycled polyester to create a durable, eco-friendly material. Little things like Oystertex make a huge impact on street wear and skate apparel. 

Roark apparel which is also a brand that we stock at Amateur Athlete skate shop that does things right as far as quality and using sustainable materials. Roark Apparel takes several steps to create environmentally friendly clothing, focusing on sustainable materials and ethical production. Roark uses eco-friendly fabrics like organic cotton, hemp, and recycled polyester. These materials reduce the environmental impact compared to conventional cotton or virgin polyester. For example, hemp requires less water and fewer pesticides, making it a highly sustainable option for durable, breathable clothing. Roark incorporates recycled polyester, often sourced from plastic bottles, into its outerwear and performance gear. This repurposes waste materials and reduces reliance on petroleum-based fibers. All these practices help the environment in many ways. Your streetwear and skate apparel will last much longer than the average Temu or Walmart $9.99 T-Shirt. Skateboard apparel is always at the forefront of durability and longevity. 

Skateboard apparel and streetwear must hold up to constant Wear and Tear.

Skateboard clothing must be made with quality in mind. skateboard apparel and streetwear need to hold up to constant wear and tear. Skateboarding is tough on clothing due to falls, scrapes, and the high-impact movements involved. High-quality skate and streetwear should be researched and put to the test. This being a huge reason those whom don't even take part in skateboarding still wear the apparel that is made by many skateboard and streetwear companies. Our huge selection of skateboard apparel is highly regarded as the best quality. Pants that last years should be the thought not seasonal purchase. With over four decades of experience, Amateur Athlete has a deep understanding of what works in skateboard and street apparel. This knowledge helps you choose brands and products that balance durability, style, and functionality—critical for skaters who demand quality gear that performs under stress. Skateboard and streetwear fashion have a broad appeal that goes far beyond just skaters. This style combines comfort, durability, and bold aesthetics, which attract people from all walks of life. From graphic tees to sturdy pants and functional jackets, these clothes are built to handle anything, whether it's skating or daily wear. The culture and style associated with skateboarding have become timeless, making it easy for anyone to enjoy the look without needing to step on a board.Brands like Independent truck company, Obey Clothing, Jetty apparel, Santa Cruz, Dark Seas, Loser Machine all have proven through the years that they know what quality goods work. 

Dark Seas Apparel: While they focus on quality, Dark Seas is also making strides towards sustainability by exploring eco-friendly materials and production methods, which resonate with environmentally conscious consumers. Dark Seas Apparel is known for producing high-quality clothing that embodies a nautical and surf-inspired aesthetic.

Loser Machine Clothing LMC just like Dark Seas choses quality materials that fit and look better than a lot. Targeted to Streetwear and skateboard clothing Loser Machine stays true to its roots, reflecting a genuine passion for skateboarding and counterculture. This authenticity resonates with consumers who appreciate brands that embody the lifestyle they represent.

Santa Cruz Apparel: Heritage and Legacy: Founded in 1973, Santa Cruz is one of the oldest skateboard brands, with deep roots in skate culture. Their long-standing presence lends authenticity and credibility, appealing to both longtime skaters and new enthusiasts. Quality Materials and Craftsmanship: The brand emphasizes high-quality materials and construction in their apparel. Santa Cruz uses durable fabrics that can withstand the demands of skateboarding while ensuring comfort and style, which resonates with skate/street looking for longevity in their gear.

At Amateur Athlete, carrying reputable brands like Dark Seas Apparel, Loser Machine Company, and Santa Cruz Apparel underscores our commitment to quality skateboard and streetwear apparel. With over four decades in the business, we have built a foundation of trust, ensuring that our curated selection meets the standards and expectations of our community. This experience allows us to confidently offer clothing that not only looks great but also stands up to the rigors of an active lifestyle. 

If any questions arise, rest assured that we are here to guide you in purchasing high-quality goods. At Amateur Athlete, our expertise and dedication to customer service ensure you find exactly what you need, whether it’s skateboard gear or streetwear apparel. Your satisfaction and confidence in your purchase are our top priorities!

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